Logo Design Worksheet "*" indicates required fields PurposeThe answers you provide to these questions will be incorporated into a Design Brief that will be used as a guide throughout this logo design project. Please spend some time with these and really think about each question.Your OrganizationWhat’s the name of your organization?* How many years has it been in business?*How many employees?*What product or service does it sell?* What budget have you allocated for this project?*$2,000 - $4,000$4,000 - $7,000$7,000 - $10,000$10,000 - $15,000$15,000 - $20,000$20,000 - $30,000$30,000 - $50,000$50,000 +What challenges does your company face?*Who are your closest competitors?*Who is your target audience?*What is your unique selling point?*Your CustomersWhat does your audience care about?*How do people learn about your product, organization or service?*Why does your audience need a new brand identity?*What words do you want people to associate with your company?*Please use some adjectives, such as "creative," "professional," "traditional," or "playful."Generally, what logos do you think will appeal to your customers, and why?*How many people are responsible for the use of the brand identity?*Will it just be you and a small team? Or will a large number of people and departments be using it?Your PreferencesWhat is the exact wording to be used in the logo?*What is your company’s slogan or tagline?*Please describe at least 3 logos you like including what you like about them.*Do you have a typographic preference?*(Heavy, light, modern, classic, etc…)Are there any specific images or icons you’d like to incorporate into the logo?*Are there any specific colors you may want to use?*Are there any specific colors you’d like to avoid?*Any additional comments?Name* First Last Email* Phone*Business address* Street Address City AlabamaAlaskaArizonaArkansasCaliforniaColoradoConnecticutDelawareDistrict of ColumbiaFloridaGeorgiaHawaiiIdahoIllinoisIndianaIowaKansasKentuckyLouisianaMaineMarylandMassachusettsMichiganMinnesotaMississippiMissouriMontanaNebraskaNevadaNew HampshireNew JerseyNew MexicoNew YorkNorth CarolinaNorth DakotaOhioOklahomaOregonPennsylvaniaRhode IslandSouth CarolinaSouth DakotaTennesseeTexasUtahVermontVirginiaWashingtonWest VirginiaWisconsinWyomingArmed Forces AmericasArmed Forces EuropeArmed Forces Pacific State ZIP Code PhoneThis field is for validation purposes and should be left unchanged.
